Terry Rice
AI systems for your business, and a straight read on the decisions you keep circling.
About
A decade teaching at NYU and General Assembly, and designing programs for Amazon, Google, and Walmart. Entrepreneurs get the same systems as top organizations. Organizations learn to move like entrepreneurs.
Most people adopt AI without asking whether it fits how they actually work. Most people also grind on things that are wrong and quit things that are just hard. Both waste years.
I've spoken at SXSW, Advertising Week, and for teams at Google, EY, and Berkshire Hathaway.
I do this while keeping a strict gym schedule and coaching my kids' sports teams. Not because I have more time. Because I built the systems. That's what I teach.
Ask me about:
- Whether the thing you're stuck on is hard or wrong, and what to do about it
- Building AI systems without adding to your workload
- Finding warm leads in your existing audience without cold outreach
- Landing brand deals that fit your positioning
Services
30 minutes with me. We talk about who you're becoming and what's in the way. After the call, I turn the transcript into your custom 30-day Send It deck: 30 daily moves built from your words, each one run through the Hard or Wrong test. You get the deck within 72 hours and work it for 30 days. Founding rate: $100 for the first 100 buyers. After that the price goes to $200.
You're circling a decision and can't tell if it's hard (push) or wrong (walk). In one call we name what you actually want, run it through my Hard or Wrong test, and catch where you're fooling yourself. You leave with a clear read and one move. Bring me a decision like: - Keep pouring into this business, or let it go? - Hire an expert, or figure it out myself? - Rebrand, or is the brand not the real problem? - Have the hard conversation, or keep the peace?
Best for: Speakers, consultants, coaches, and operators who already have a real business and want to use AI to find clients faster, save hours every week, or build systems that run without them. In 30 minutes, we'll cover: ‣ Where AI can save you the most time right now ‣ The bottleneck quietly costing you the most money ‣ Your next 3 moves, in order You'll leave with a written action plan and clarity on what to build first.
Reviews
Keisha Pursoo
“It was great to meet with Terry after seeing him speak and coach over the years. He is authentic, genuine and relatable. He gave me tips I can use right away to grow my business. I liked that he shared what's worked for him in his own business development, not just theory. The practice exercise we did on how to explain what I do was really helpful. He has motivated me to implement some new techniques such as storytelling. I truly appreciated the session and the knowledge he was willing to share.”
Chris Landano
“Terry is very easy to chat with. He had some great ideas that aligned with some of my previous thoughts. So he immediately made some great recommendations and shared some idea's that will benefit my business direction. I highly recommend him for a session(s). ”
Gwen Holtan
“Terry gave incredible practical advice and extra strategies for an upcoming speaking gig. He also gave me the confidence boost I needed. I'll be back for more.”
Gunnar Habitz
“Really enjoyed this session learning more about EveryExpert and Terry as very relatable expert”
Samantha McCoy
Articles
Learn it when you need it
How to think about building AI systems for your business
How to get started on EveryExpert and book your first paid call
Services
30 minutes with me. We talk about who you're becoming and what's in the way. After the call, I turn the transcript into your custom 30-day Send It deck: 30 daily moves built from your words, each one run through the Hard or Wrong test. You get the deck within 72 hours and work it for 30 days. Founding rate: $100 for the first 100 buyers. After that the price goes to $200.
You're circling a decision and can't tell if it's hard (push) or wrong (walk). In one call we name what you actually want, run it through my Hard or Wrong test, and catch where you're fooling yourself. You leave with a clear read and one move. Bring me a decision like: - Keep pouring into this business, or let it go? - Hire an expert, or figure it out myself? - Rebrand, or is the brand not the real problem? - Have the hard conversation, or keep the peace?
Best for: Speakers, consultants, coaches, and operators who already have a real business and want to use AI to find clients faster, save hours every week, or build systems that run without them. In 30 minutes, we'll cover: ‣ Where AI can save you the most time right now ‣ The bottleneck quietly costing you the most money ‣ Your next 3 moves, in order You'll leave with a written action plan and clarity on what to build first.