I help founders with niche products turn website visitors into paying customers
I'm a conversion strategist who works with founders selling specialty or custom products. I analyze what's holding your website back and build a clear path from visitor to buyer by improving how your site communicates, flows, and converts.
My work covers website audits, sales process optimization, and user experience design. I use the Buyer-First Framework—focusing on what your actual customers need—to remove friction, clarify your messaging, and streamline the journey to purchase.
Book a private video call to get personalized advice and guidance.