Scott Johnston
I help online education founders and course creators attract more students, convert more leads and grow profitably.
I'm the Director of Swoosh English, an established online education business that has helped over 30,000 students achieve their English exam goals.
My expertise lies in the business behind online education: attracting customers, generating leads, building high-converting sales funnels, managing sales teams, implementing AI and automation, and developing strategies for profitable growth.
I've spent years working hands-on across digital marketing, paid advertising, customer acquisition, sales, business operations and commercial strategy. I understand the challenges of growing an online education business because I deal with them every day.
I help online education founders and course creators attract more students, improve conversions, streamline operations and build profitable, scalable businesses.
My approach is practical, data-driven and grounded in real-world experience, not just theory.
Services
Running an online education business or selling courses but struggling to attract students or grow profitably? In this 1:1 session, we'll explore your biggest growth challenges and practical ways to improve marketing, lead generation, sales funnels, conversions and operations. Drawing on my experience leading Swoosh English, I'll help you identify opportunities, overcome obstacles and leave with clear, actionable next steps to grow your business.
