Robert Yang
I study how sport is changing—and help leaders decide what to do next.
I help sports leaders make better bets on what's changing.
Most organizations don't struggle because they lack technology. They struggle because it's hard to know what deserves to change.
My work combines first-principles thinking, field research, and systems design to help organizations understand how coaching, athlete development, and emerging technology are changing—and what those changes mean for their strategy. Today I'm the founder of Mettle, where we're building readiness infrastructure for competitive athletes.
Clients don't hire me for more information. They hire me for clarity, perspective, and better strategic decisions.
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Best for founders, sports organizations, coaches, performance leaders, and investors navigating meaningful strategic decisions.
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The biggest opportunities usually appear before there's language to describe them. My job is to help leaders recognize them early—and decide what to do next.
Services
Bring the strategic decision you're wrestling with. Whether you're evaluating AI, redesigning athlete development, exploring a new business opportunity, or deciding what to build next, this session is designed to help you think more clearly, challenge assumptions, and leave with a practical direction forward. You leave with: - Clearer strategic direction - Assumptions worth testing - Concrete next steps - A written summary within 48 hours
