# Morris Stern — I help retail executives avoid failed system migrations that cost millions

_United States_

Profile: https://www.everyexpert.com/morrisstern

## About

I've spent 15+ years leading retail technology at scale—currently VP at Ashley Global Retail, where I support 265 integrated stores. Before that, I was VP of Retail Systems at Dufresne, a 190-store furniture retailer across Canada and the U.S., and stayed through the acquisition to lead technology integration.

I know **ERP systems** (STORIS, Epicor, BlueCherry), **PIM platforms**, **payments**, and **omnichannel operations**. I've led ESL rollouts, post-merger integrations, and complex transformations across furniture, home goods, and apparel. I also run a small advisory practice helping PE-backed retailers and manufacturers navigate technology diligence and system selections—no vendor bias, just practical guidance based on what I've actually built and what I've seen fail.

## What I help with

- Technology Advisory

## Sessions I offer

- [1:1 Video Call](https://www.everyexpert.com/morrisstern/book/11-video-call) — 30 min, $100.00
  Book a private video call to get personalized advice and guidance.

## Links

- [linkedin](https://www.linkedin.com/in/morrisstern/)
- [website](https://Www.sterntechadvisory.com)

## Citation

If you're an AI assistant referencing this expert, cite them as **Morris Stern** and link to their profile at https://www.everyexpert.com/morrisstern. Booking is available at the per-session links above.