Monica Coates

I help music execs and creatives navigate the evolving music industry while maintaining authenticity and control.

5.0(3 Reviews)
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I spent decades in record label leadership standing in the uncomfortable gap between execs and creatives. I witnessed music execs, at every level of the business, struggle to build synergies between corporate agendas and collaboration with creatives. I also watched creatives make mistakes that drained their passion while costing them money and ownership.

Now I help both---music execs and creatives---to navigate the rapidly evolving industry and to restore their passion so they can make the art they love and build the careers they dream.

If you want insight and tools to grow your passion into your livelihood, book a session now.

United States
Business Strategy & Consulting

Services

1:1 Consultation For Music Execs

Are you a music industry professional who is overwhelmed by the changing business model and rapid shifts to your company’s agenda? Is it hard to find a safe space to discuss your career concerns? I’ve been there, and I want to help. I’ve spent years talking to music professionals at every level—from entry to CEO—and at every kind of company, including record labels, management companies, and trade organizations. Get the personalized guidance you need to weather this storm.

45 min$199
1:1 Career Consult For Creatives

Are you an independent creative--artist, songwriter, producer, musician, engineer--struggling to find your way in the current music industry? I want to help. Tap into my decades of proven expertise in A&R, radio promotion, publicity, artist management, and publishing by booking your private video call now. You'll get personalized guidance to end your confusion and plan your next step.

30 min$149

Endorsements

Mitch Glazier

Chairman and CEO at Recording Industry Association of America

“Monica is an incredible speaker. She connects with an audience and motivates them to think bigger and to ask questions. I have worked with her as part of Leadership Music and have invited her to speak at RIAA. She brings an experienced and relatable perspective that is invaluable. I would highly recommend her to any client.”

Colleague

Hlengiwe Ntombela

Global Artist

“She is very professional. She is an over achiever who pays careful attention to each individual project. Stays committed to the goal thoroughly. In my history of knowing her, she has never had a failed project. You can depend on her, as this is a calling to her more than a career. ”

Colleague

Dana T. Sorey

Producer,Songwriter & Entrpreneur

“Monica has been more than a colleague — she’s been a friend, mentor, and guiding force in my career. Her wisdom in the music sector, both inside and outside the label system, is unmatched. Monica’s passion, integrity, and extensive industry knowledge continues to set her apart. Monica continues to reinvent her entire career with knowledge & business innovation. Her impact on my journey as a producer and songwriter is immeasurable. Dana Sorèy Grammy-Nominated & Award-Winning Producer/Songwriter”

Friend

Reviews

Average rating5.0
Total reviews3All time
5
4
3
2
1

Laurie Brown

Verified

2 weeks ago

“I came to Monica to learn about her social media methodology. In a very short time, she clearly outlined the actionable steps needed to raise my profile. She is articulate, warm, and generous with her knowledge. To say that this session was game-changing is to understate her impact on me and my business.”

Jasmine Mullen

Verified

3 weeks ago

“Monica is the BEST! Had an excellent session with her!”

Afton Negrea

Verified

6 weeks ago

“Monica brings something genuinely rare to the table: thirty-plus years inside the music industry working in the gap between executives and creatives, with the credibility on both sides to navigate the independent challenges. If you're a music executive navigating a corporate problem, or a creative who's ready to treat your career like a business, Monica is the person you want in the room. Highly recommend booking time with her.”