I help e-commerce founders plug revenue leaks through multi-touch attribution and technical stack audits.
I'm the founder of CortexCart, where I work with e-commerce leaders to untangle messy data and connect customer touchpoints to revenue. I focus on attribution modeling and technical stack optimization to help businesses see where their money is actually coming from. Too often, founders suffer from hidden revenue leaks because their Shopify or WooCommerce setups are siloed from their broader marketing platforms. I specialize in Revenue Operations (RevOps) and multi-touch attribution, bridging the gap between fragmented technical data and real business growth. My approach relies on "hybrid intelligence"—pairing automated data analytics with strategic human consultation to eliminate operational friction from your systems. Whether you need a comprehensive tech stack audit, custom dashboard integration, or just want to stop guessing which campaigns are actually profitable, I provide empirical, structural fixes rather than generic marketing advice. Let's get your analytics showing reality.
Not sure if your revenue plateau is a marketing problem or a technical data problem? Let’s find out. This brief introductory session is a no-pressure diagnostic check to see if your current tech stack and attribution models are causing hidden revenue leaks. Bring your biggest operational headache or data discrepancy to the call. We will briefly discuss your platform architecture, your current reporting challenges, and where you suspect you are losing margin. I will give you an honest assessment
Book a private video call to get personalized advice and guidance.