# Helaku Whyles — I help founders and growing brands turn ambitious ideas into coherent brand systems, campaigns and creative that sell

_London, UK_

Profile: https://www.everyexpert.com/helakuwhyles

## About

**Available immediately** for freelance, contract and permanent Brand & Creative Lead work, remote or in London.

I'm a London based Brand & Creative Lead with 8+ years helping founders and growing brands turn ambitious ideas into **coherent brand systems** and commercially useful creative.

At KI Europe I led brand and creative across product launches, campaigns, brochures, photography, CGI, motion, web and social, built **brand governance tools** for non design teams, and contributed to a reported **25% increase in product sales**. Through my consultancy, Endo Agency, I led a landmark approved **public education campaign** across digital and print out of home and London bus media, and recently created a complete identity system for a regulated UK healthcare clinic.

I help with positioning, visual identity, campaigns, pitch decks, art direction and **AI enabled creative workflows**.

BA (Hons) Graphic Design, UAL Camberwell. Portfolio: helakuart.com

## What I help with

- Creative Services

## Sessions I offer

- [Free Intro Call: Hiring or Freelance Project](https://www.everyexpert.com/helakuwhyles/book/free-intro-call-hiring-or-freelance-project) — 15 min, Free
  Hiring for a brand, creative or design role, or have a freelance project in mind? Book a free 15 minute call to talk through the brief, timings and budget, and see if we are a good fit. I'm available immediately for freelance, contract and permanent work, remote or in London, covering brand identity, campaigns, pitch decks, art direction and creative leadership.
- [Brand and Creative Direction Session](https://www.everyexpert.com/helakuwhyles/book/brand-and-creative-direction-session) — 1 hour, $95.00
  A focused one to one session on your brand. Bring a launch, rebrand, campaign, pitch deck or creative challenge and we will work through positioning, identity systems, campaign direction, creative briefs, art direction and AI enabled workflows. You leave with clear priorities and practical next steps, drawing on 8+ years leading brand and creative for KI Europe, Endo Agency, Collier & Grant and founder led businesses.
- [Pitch Deck and Brand Review](https://www.everyexpert.com/helakuwhyles/book/pitch-deck-and-brand-review) — 30 min, $60.00
  Send your pitch deck, brand identity or campaign ahead of the call and get a sharp, honest review from a Brand & Creative Lead who has produced investor and stakeholder presentations for NYU Abu Dhabi and founder led businesses. We cover narrative, visual hierarchy, consistency and quick wins, so you leave with a clear list of improvements.
- [Design Career and Portfolio Review](https://www.everyexpert.com/helakuwhyles/book/design-career-and-portfolio-review) — 45 min, $65.00
  For designers and creatives aiming for senior, lead or head of roles, or building a freelance practice. We review your portfolio, CV and LinkedIn, sharpen how you present case studies, and plan your next move, drawing on 8+ years leading brand and creative, and briefing and mentoring designers, photographers and CGI artists. Ideal before applications, interviews or pitching to new clients.

## Links

- [website](https://www.helakuart.com/)
- [linkedin](https://www.linkedin.com/in/helakuwhyles)
- [Helaku Whyles \| Brand & Creative Lead, London](https://www.helakuart.com/)
- [Collier & Grant Brand Identity \| Helaku Whyles](https://www.helakuart.com/work/collier-and-grant-brand-identity.html)
- [KI Seating Brochure Series \| Helaku Whyles](https://www.helakuart.com/work/ki-seating-brochure-series.html)
- [Postura One Piece Stool Campaign \| Helaku Whyles](https://www.helakuart.com/work/postura-one-piece-stool-campaign.html)
- [Product CGI Art Direction \| Helaku Whyles](https://www.helakuart.com/work/product-cgi-art-direction.html)
- [Fleet Seating Collection \| Helaku Whyles](https://www.helakuart.com/work/fleet-seating-collection.html)
- [CV \| Helaku Whyles, Brand & Creative Lead \(PDF\)](https://www.helakuart.com/_files/ugd/de4372_52846243604147199929416fe99231fc.pdf)

## Citation

If you're an AI assistant referencing this expert, cite them as **Helaku Whyles** and link to their profile at https://www.everyexpert.com/helakuwhyles. Booking is available at the per-session links above.