I help businesses plan, develop, and produce compelling content through creative strategy and storytelling.
I'm a producer and creative strategist with a background in marketing and more than 20 years of experience helping brands and organizations turn ideas into meaningful stories and compelling creative work.
Working globally from San Diego, I partner with brands, agencies, and production companies to uncover the story at the heart of a project, develop the creative approach, and lead the process from concept through execution and delivery.
My work spans story development, creative strategy, content production, and production management. I bring together big-picture thinking and hands-on execution, connecting the right people, ideas, and resources to move projects forward. Whether developing a narrative, building a production plan, coordinating teams, or overseeing delivery, I focus on bringing clarity to complexity and making good ideas happen.
Have a content project in mind but aren't sure where to start? We'll discuss your goals, creative approach, budget, production options, and potential challenges. Whether it's a brand film, marketing video, social content, or larger production, I'll help you evaluate your options and identify practical next steps to move your project forward.
Every organization has a story, but uncovering the right one takes more than a brainstorming session. In this 60-minute discovery conversation, we'll explore your organization, expertise, and storytelling goals to identify potential narrative opportunities. You'll gain an outside perspective on your storytelling challenges and learn how the Story Development System by Real Original can help uncover, structure, and shape your story into a strategic asset.
Need clarity on your creative direction? We'll explore your objectives, audience, messaging, and content opportunities to develop a more focused approach. Whether you're planning a campaign, refining your brand positioning, or figuring out what content to create, I'll bring an outside perspective and help translate your goals into actionable creative direction.
Have a content project in mind but aren't sure where to start? We'll discuss your goals, creative approach, budget, production options, and potential challenges. Whether it's a brand film, marketing video, social content, or larger production, I'll help you evaluate your options and identify practical next steps to move your project forward.
Every organization has a story, but uncovering the right one takes more than a brainstorming session. In this 60-minute discovery conversation, we'll explore your organization, expertise, and storytelling goals to identify potential narrative opportunities. You'll gain an outside perspective on your storytelling challenges and learn how the Story Development System by Real Original can help uncover, structure, and shape your story into a strategic asset.
Need clarity on your creative direction? We'll explore your objectives, audience, messaging, and content opportunities to develop a more focused approach. Whether you're planning a campaign, refining your brand positioning, or figuring out what content to create, I'll bring an outside perspective and help translate your goals into actionable creative direction.