Ann Elizabeth Henningsen

I help artists plan release strategies that get their music heard and generate revenue

Book a session

Releasing a single, EP or album? Let's make sure you have a real strategy before you spend your budget.

I've spent years developing and coordinating releases and campaigns for independent artists as well as overseeing releases for BMG, Concord, Blue Elan Records, and artists including John Fogerty, Patty Smyth, The Allman Betts Band, Jesse Colin Young and many others.

I have worked on Grammy campaigns for Ruthie Foster, Larkin Poe, Sting, Fantastic Negrito, Sangeeta Kaur, and many others.

I work in artist management and catalog development, helping musicians navigate the business side of their careers.

My company handles artist release services, booking & tour planning, PR & marketing, social media, merchandise—the full toolkit artists need to build sustainable careers.

My focus is connecting the dots between artists, their music catalogs, and revenue opportunities. I work with management teams to develop strategies that turn releases into real momentum and income.

NY, NY
Music & Audio Production

Services

Music Career Strategy Session

You've released the music. You're playing shows. You're posting on social media. But what should you actually do next? We'll look at the big picture - where you are now, where you want to go, what may be holding you back and which opportunities deserve your attention. We'll discuss: Positioning & branding Release strategy Management & Label opportunities Touring & booking PR, radio &social marketing Sync Building a team Growing Fan Base Revenue Opportunities Industry Relationships Priorities

1 hour$125.00
Before You Spend The Money

Thinking about spending money on PR, radio, playlists, digital ads, social media, sync or other promotion services? Before you send the money, let's evaluate it together. Bring me the proposals, quotes, marketing plan & budget. We'll look at: Where the money is best spent What should be prioritized now What can wait What you can do yourself How PR, radio, digital, touring, social & sync fit together Potential holes in current plan Questions you should ask when vetting potential team

1 hour$125.00
Release Strategy Audit

What we can tackle in your hour: • Release timeline & rollout strategy • Distribution & DSP strategy • PR & Media • Radio & playlist strategy • Sync & catalog opportunities • Marketing & Ad budgets • What to do yourself & what may be worth hiring someone to do •What you should prioritize right now Come with questions. Leave with a plan.

1 hour$125.00