I help founder-led professional services & B2B companies define what’s on-brand, off-brand, and exactly how to act on it
I spent over two decades in brand and creative leadership at companies like Gap, the NFL, KPMG, and Arizona Public Service. Today, I work with founder-led professional services firms and B2B companies that feel like something's off underneath the surface—positioning that isn't as strong as it should be, messaging that's unclear, marketing that's active but not compounding.
I help you step back, see what's actually happening, and decide what to do next. That usually means clarifying positioning, identifying friction points, and focusing effort on what will actually move your business forward. I've also taught design, branding, and strategy at Columbia, Pratt, and MICA for over two decades, which shaped how I help clients simplify complex ideas into clear, practical direction.
A focused 30-minute strategy call for founders, business owners, and professionals seeking clarity on a branding, marketing, growth, or business challenge. Bring your questions, ideas, opportunities, or roadblocks. You’ll get direct access to an experienced advisor, an outside perspective, and practical recommendations you can put to work immediately. Ideal for quick questions, second opinions, brainstorming, and strategic guidance.
A focused 1-on-1 strategy session for founders and business leaders seeking clarity on branding, marketing, growth, or a specific business challenge. Bring your questions, ideas, opportunities, or roadblocks. You’ll leave with fresh perspective, actionable recommendations, and a clearer path forward.